Microtobacconist. Up In Smoke
Identity and Retail for Microtobacconist
We designed the Microtobacconist logo and collateral identity, a detailed categorization system, and the environmental graphic components for the first retail prototype.
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The Microtobacconist is a network of growers, rollers, and purveyors for the commercialization of premium cigars. The model provides original, exclusive products with a mix of traditional smokes, aged sticks, and pipe tobacco cigars for franchising. Participant retailers get a modular shelving system, blend-specific humidors, humidification packets, shelve talkers set, blends, labels, and optimal staff education.
The MicroT creates personalized flavor profiles with herbs and spices for cigar aficionados to enjoy. We designed the Microtobacconist logo and collateral identity, a detailed categorization system, and the environmental graphic components for the first retail prototype. The cigar band reflects the fresh, natural quality of the brand, with a set of botanical illustrations of the herbal ingredients around the logo.